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The 10 Best Eyebrow Gels, According To Makeup Pros

There are a myriad of ways to groom your brows—from ’90s-inspired thin arches to thick fluffy versions. Whether paired with other products or used alone, the best brow gels are designed to shape and hold your eyebrows in place without smudging or flaking through the day. It only takes a few swipes to add polish and definition using one of our top picks like the Make Infinite Hold gel or Glossier Boy Brow.

When shopping for brow gels, you want to consider the formula, how well it holds, applicator type and shades. While some versions only come in clear, others also offer tinted gels to match and thicken brow hairs. We’ve tested many options and consulted deputy editor Jane Sung as well as eyebrow specialists to narrow down our favorites. Read on for the best brow gels, according to experts.

Best Brow Gel Overall

A Long-Lasting Formula With A Handy Dual-Sided Brush

Make Infinite Hold Sculpting Brow Gel

Shades: 2 | Finish: Natural | Hold: Strong

What makes this Make brow gel special is its dual-sided brush that makes application a breeze. One side of the brush features short bristles (to deposit product and add volume) while the other has longer ones (to tame, feather and lift brows). Equally noteworthy, the formula is infused with advanced polymers for a strong hold to give you a sculpted look that lasts all day without a flake in sight. Choose between the clear or cool brown shade.


Best Drugstore Brow Gel

A Lightweight Option For Feathered Brows

CoverGirl Clean Fresh Brow Enhancer

Shades: 1 | Finish: Natural | Hold: Flexible

The first time I used this CoverGirl gel, I was happily surprised by how fluffy my brows looked after a few swipes. The cone-shaped brush allows you to reach every corner and the clear gel wax gives good hold that’s not crunchy or sticky. It’s also sweat-proof and made with nourishing ingredients like vitamin E, hyaluronic acid and pro-vitamin B5.


Best Luxury Brow Gel

A Solid Pick For Thicker Brows Over Time

Grande Cosmetics 2-In-1 Tinted Brow Gel And Serum

Shades: 4 | Finish: Natural  | Hold: Flexible

This product does double duty: Not only is it a brow gel but it’s also an enhancing serum that helps thicken hair with consistent use. It features castor oil (to moisturize) and beet root extract (to support hair health). When using this product, I save time by skipping the step of using a brow pencil since it’s pretty pigmented and comes in four buildable shades.


Best Brow Gel For Fine Hair

A Unique Brush To Create A Laminated Look

MAC Pro Locked Brow Gel

Shades: 1 | Finish: Natural  | Hold: Flexible

This small but mighty wand makes it easy to set fine hairs into place. One side of the brush has a mix of short and long bristles so you can smooth and groom your brows, while the other has a flat back so you can set it for a laminated look if that’s your style. Plus, the sweat- and humidity-resistant clear formula doesn’t cake or flake; it’s designed to last up to 12 hours.


Best Brow Gel For Thick Hair

A Sculpting Product That Leaves Your Brows Silky Smooth

Charlotte Tilbury Brow Fix

Shades: 1 | Finish: Shine | Hold: Flexible

Although my brow hairs are thick, I have quite a few sparse spots. I rely on this clear formula by Charlotte Tilbury, which I often pair with a brow pencil, to camouflage the gaps. The full brush easily catches onto each hair, giving my eyebrows a noticeable lift. Made with silk proteins, it helps to condition hairs, leaving them looking and feeling silky smooth. There’s no flakiness or crunchiness here—just a flexible hold that’s designed to last up to 24 hours.


Best Flexible Hold Brow Gel

A Versatile Brow Gel That’s Also A Great Value

Arches & Halos Natural Hold Brow Gel

Shades: 1 | Finish: Natural  | Hold: Flexible

Since the brush of this Arches & Halos brow gel is so narrow, it really gives you the freedom to style your brows however you want. If you’re aiming for a thin brow look, brush your hairs straight across instead of brushing them up, and vice versa for a fluffier-looking style. The clear vegan formula feels ultra-flexible yet holds brows in place from morning until night. For $10, this also earns a spot as the best value pick on the list. 


Best Waterproof Brow Gel

A Semi-Permanent Option That Lasts For Days

Wunderbrow Waterproof Eyebrow Gel

Shades: 6 | Finish: Natural  | Hold: Flexible

Like a temporary tattoo, this Wunderbrow formula can last for days. The application takes less than two minutes and comes off when you decide to remove it using a waterproof cleanser. Just note that a little goes a long way, so it helps to start slow and add more if you want. I only needed to use a bit of product on the brush to fill in those sparse spots. The spoolie helped distribute the formula and make my brows look more natural.


Best Brow Gel Shade Range

A Flexible Formula That Creates A Feathery Look

Kosas Air Brow Tinted Gel

Shades: 10 | Finish: Soft matte | Hold: Flexible

This mousse-like formula comes in ten shades, the most options of all the brow gels on this list. To make it easier to match up to the right one, the brand’s site shows each shade on people with a variety of hair and skin tones. Brow specialist Robin Evans especially loves this pick for its feather-light hold. Brush it on for fluffy, volumized brows created using hair-like strokes.


Best Thickening Brow Gel

A Brow Product That’s Inspired By Mustache Pomade

Glossier Boy Brow

Shades: 7 | Finish: Natural | Hold: Flexible

A roundup of the best brow gels would not be complete without the cult-favorite Glossier Boy Brow. Inspired by the texture of mustache pomade, this creamy formula thickens and shapes brows quickly and easily. Whether you have thin or thick hair to begin with, this product will help give them a fuller look with a subtle tint. Key ingredients include hyaluronic acid, which boosts hydration, softness and flexibility.


Best Volumizing Brow Gel

A Buildable Tinted Option For Fuller-Looking Brows

Hourglass Arch Brow Volumizing Gel

Shades: 6 | Finish: Natural | Hold: Soft and flexible

Look no further than this Hourglass option if you’re aiming to turn up the volume on your brows. Evans recommends this pick for its microfibers that help to build length for the ultimate feathered look. If you look closely, you’ll see that one side of the brush features short bristles and the other side has long bristles, so you can easily apply the product in varying levels of intensity. Use short, upward strokes to build the illusion of more volume.


Why Trust Forbes Vetted

At Forbes Vetted, we’ve published many expertly researched beauty stories. These include topics like the best eyebrow pencils and eyebrow growth serums.

  • Wendy Sy is the author of this article

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